WhatsApp is preparing to introduce a new premium subscription called WhatsApp Plus, offering users additional customization features while keeping the core messaging experience free.
The feature is currently being tested in beta, with Android testing already underway and a limited rollout expected soon for iOS users. Despite the paid plan, Meta has confirmed that all essential WhatsApp functions will remain free, including messaging, voice and video calls, and media sharing.
Optional Subscription for Extra Features
The upcoming WhatsApp Plus plan is designed mainly for users who want more control over how the app looks and behaves. Because the feature is still in beta, some iOS users may see the option directly in their WhatsApp settings, where they can check if their account has access to the subscription dashboard.
Availability may vary depending on the region and account eligibility, according to reports from WABetaInfo.

WhatsApp Plus Pricing
Early reports suggest the pricing may vary across regions:
- Around €2.49 per month in Europe
- About PKR229 per month in Pakistan
- Approximately $2.99 per month in Mexico
The final pricing model may still change before the official global release.
Features Included in WhatsApp Plus
The premium plan focuses on personalization rather than restricting existing features.
Subscribers may get access to:
- Premium sticker packs
- Custom app themes
- Personalized app icons
- Ability to pin more chats
- Exclusive ringtones
- Enhanced chat list controls
These features aim to improve the overall user experience without affecting the free version of WhatsApp.